Ewing Cole Sports & Entertainment
Part of a larger design proposal for the expansion of an architecture firm. Ewing Cole designs massive entertainment venues, such as stadiums. Their logotype was already locked in, the design team was challenged with adding more information to it in a seamless manner. The curved enclosure of the “s+e” is meant to evoke a stadium, or a similarly large structure. The brand element of the curved lines are intended to further this concept.